Mastering Copywriting for Career Advancement

(5)

Andhika Reihansyah

Creative Group Head at Marsx Agency

Rp 1.999.000

Fundamentals of Graphic Design

(5)

John Doe

Award-Winning Filmmaker

About This Course

Unlock the art of impactful storytelling with this course designed for professionals in advertising, content marketing, and brand communication. Dive into the essentials of copywriting, blending theory with hands-on practice to create persuasive narratives that captivate your audience. By the end, you’ll craft a standout portfolio that showcases your versatility and walk away with actionable strategies to launch or elevate your career in copywriting.

What Will You Get

Essential Copywriting Expertise
Fundamentals Storytelling Skills
Hands-On Practice and Real-World Projects
Professional Copywriting Portfolio
Global Certification

Tutor Profile

Andhika Reihansyah

Creative Group Head at Marsx Agency

With over 7 years of expertise in the copywriting field, Andhika has crafted compelling narratives for some of the world’s most renowned brands, including Honda, Pertamina, Dji Sam Soe, TikTok, Telkomsel, Samsung Electronics, and more. As Creative Group Head at Marsx Agency, he combines strategic thinking and creative storytelling to deliver impactful campaigns that resonate with diverse audiences. Andhika’s deep industry knowledge and hands-on experience make him a trusted mentor for aspiring creative professionals.

SYLLabus

  • IDEA FIRST - Demystifying Copywriting

    Discover the power of effective copywriting and its impact on consumer behavior and brand perception. Learn how to craft compelling copy by understanding client briefs, conducting research, and refining your work for maximum clarity and impact.

  • THINKING STRATEGICALLY - Mastering the Fundamentals

    Master the art of writing strong headlines and persuasive content tailored to your audience. Understand what drives reader behavior and apply proven techniques to craft messages that engage and inspire action.

  • THE ART OF STORYTELLING - Storytelling for Impact

    Explore the emotional power of storytelling to create meaningful connections with your audience. Learn how to structure impactful stories, develop a unique voice, and align your narrative with a brand's identity.

  • COPYWRITING IN ACTION - Various Formats

    Put theory into practice by applying copywriting principles to formats like social media, email marketing, and web content. Enhance your skills with SEO basics and analyze your content's performance to deliver results.

  • THE BRAND CALLED YOU - Building Your Copywriting Portfolio

    Curate a professional portfolio that highlights your versatility and creativity. Learn how to showcase your work effectively, build an online presence, and prepare for a successful transition into the copywriting world.

  • Final Project & Feedback

    Apply everything you've learned by creating a comprehensive final project that showcases your copywriting skills across multiple formats. Receive personalized feedback from industry experts to refine your work and ensure you're ready to shine in the professional world.

Testimonials

REcommended Class

Rp 2,250,000