FTDC+: Strategist/Planner Course

(5)

Karen Suherman

Strategy Manager at Think of View

Rp 1.500.000

Buy Class

Fundamentals of Graphic Design

(5)

John Doe

Award-Winning Filmmaker

About This Course

Behind every great campaign is a rock-solid strategy. Strategic Planners are the brains behind the big ideas—translating insights into impactful marketing strategies that drive business success. If you’re passionate about understanding consumers, crafting compelling brand stories, and bridging creativity with strategy, the FTDC+ Strategic Planning Track is your gateway to mastering this essential marketing role.

What Will You Get

Learn how to think like a strategist and drive brand success
Gain hands-on experience in consumer insights, research, and brand strategy
Build a strong foundation for a career in strategy, branding, or marketing
Certificate of course completion
Access to course recordings and materials

Tutor Profile

Karen Suherman

Strategy Manager at Think of View

Karen Suherman is a strategic thinker with a passion for turning insights into impactful brand directions. With over seven years of experience in the creative industry, she has helped major brands craft strategies that resonate and drive results. Currently a Strategy Manager at Think of View, Karen has also worked with leading agencies like RED Comm Indonesia and Ogilvy Indonesia, shaping campaigns that blend creativity with data-driven decisions.

SYLLabus

  • Building the Basics – Your Marketing Playbook

    Get a strong foundation in marketing, understand how agencies operate, and explore the role of strategic planners in connecting marketing, creativity, and business objectives.

  • Cracking the Consumer Code – Insights That Inspire

    Great strategies start with great insights. Learn how to decode consumer behavior, conduct market research, and use data to drive decision-making. Master the tools that turn information into powerful ideas.

  • From Ideas to Impact – Crafting Winning Strategies

    Take your insights and transform them into actionable brand strategies and creative campaign concepts. Learn how to work seamlessly with creative teams to bring big ideas to life.

  • Owning the Room – Present, Perform, and Progress

    Master the art of presenting strategies with confidence, refine your skills through individual evaluations, and explore career paths in strategic planning.

Testimonials

-
-
-

REcommended Class

FTDC+: Strategist/Planner Course

(5)

Karen Suherman

Strategy Manager at Think of View

FTDC+: Copywriting Course

(5)

Rivaldo Triska Kusuma

Copywriter at Flock Agency

FTDC+: Account Executive Course

(5)

Pratama Adiputra Iskandar

Sr. Account Executive at Ogilvy Indonesia

FTDC+: Graphic Design Course

(5)

Evan Alam Yohansyah

Graphic Designer at Finch Agency

(Bundle) Expert Class: Learn from Creative Maestros

(5)

Andhika Reihansyah, Joshua Johan, Vito Maldini, Bahari CK

Creative Group Head and VP Creative

Mastering The Visual Narrative: Art Direction Fundamentals

(5)

Vito Maldini

Creative Group Head at Rovers Agency

Rp 2,250,000

Buy Class