FTDC+: Copywriting Course

(5)

M. Yusuf Panrita

Copywriter at FTW Agency

Rp 1.500.000

Fundamentals of Graphic Design

(5)

John Doe

Award-Winning Filmmaker

About This Course

Do you have a way with words? Or maybe you just love the idea of shaping stories that sell? The FTDC+ Copywriting Track is your gateway to mastering the art of persuasive writing and building a strong foundation for a career in copywriting. From understanding marketing fundamentals to creating compelling copy that converts, this program will equip you with the skills and confidence to stand out in the industry.

What Will You Get

Learn from Experienced Industry Professionals
Build a strong copywriting foundation with real-world applications
Develop a portfolio that gets noticed by top agencies and brands
Certificate of course completion
Access to course recordings and materials

Tutor Profile

M. Yusuf Panrita

Copywriter at FTW Agency

Yusuf Panrita, known as Ucup, is a creative copywriter with over three years of experience in the creative industry. He has honed his craft at renowned agencies like FTW and Flock Agency, developing compelling copy for some of Indonesia’s major brands. With a passion for storytelling and a knack for turning ideas into impactful messages, Ucup is ready to share his insights, tips, and the creative process behind effective copywriting.

SYLLabus

  • Laying the Groundwork – Copywriting and Marketing Essentials

    Before you write, you need to think like a marketer. Learn how copy fits into the bigger picture of branding and advertising. You’ll also explore career opportunities and the skills needed to thrive in this dynamic industry.

  • The Art of Writing – Connect, Captivate, Convert

    Great copy isn’t just about writing—it’s about writing with purpose. Discover different writing styles, master audience insights, and craft attention-grabbing headlines that make people stop and read.

  • The Science of Persuasion – Words That Move People

    Tap into psychology and storytelling to make your copy unforgettable. Learn how to influence behavior, build emotional connections, and develop a unique brand voice that sets you apart.

  • Building Your Legacy – From Skills to Success

    Sharpen your skills with a personal evaluation, start building a killer portfolio, and get insider tips on how to kickstart your copywriting career.

Testimonials

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